Retention & LTV Lab

Monetize Your List
On Autopilot.

Acquisition is expensive. Retention is free. We build high-yield **Email and SMS automations** for California’s top e-commerce and B2B brands.

Behavioral Lifecycle Flows

We don't just "send emails." We build **predictive logic flows**. From advanced Abandoned Cart sequences to Win-back campaigns, we ensure your message hits the inbox exactly when your California audience is ready to buy.

35%Rev from Email
42%Open Rate Avg
22xAvg ROI

SMS & Zero-Party Data

98% open rates within 3 minutes. We build SMS funnels that respect California's **TCPA regulations** while driving massive instant revenue.

Direct Access

Hyper-Segmentation

No more "blast" emails. We segment your list by **RFM (Recency, Frequency, Monetary)** value, location (SF vs LA), and browsing behavior for surgical precision.

In-Box Deliverability

Stop landing in the "Promotions" tab. We manage your domain reputation, BIMI authentication, and list hygiene to ensure maximum primary inbox placement.

99%

Delivery Rate

AI

Copywriting

The Retention Manifest

The Profit is in The Follow-Up.

In high-competition markets like **San Jose and Orange County**, your first sale usually just covers your ad spend. Real wealth is built through the second, third, and fourth purchase. Our **Retention Engineering** turns your customer database into a predictable revenue faucet.

01. The Automation Architecture

We audit your current tech stack (Klaviyo, Mailchimp, or HubSpot) and implement a "Trigger-Based" architecture. This means every action a user takes in **San Francisco**—whether viewing a specific product or clicking an ad—triggers a personalized email sequence that matches their exact intent.

02. SMS: The California Fast-Lane

Mobile usage in California is at an all-time high. We integrate **Two-Way SMS** conversations that allow your customers to buy via text. We ensure strict adherence to **California Privacy Laws**, protecting your brand while increasing your conversion velocity.

A/B Multivariate Testing

We test everything. Subject lines, send times, and visual layouts. Our data-driven approach ensures we are constantly beating our own "Control" for higher ROI.

LTV Optimization

We identify your "VIP" segments—the top 5% of your customers—and build exclusive retention flows that keep them loyal to your brand for life.

03. Loyalty & Referral Engineering

We turn your best customers into your best sales team. By integrating loyalty programs and referral flywheels into your email strategy, we lower your blended CAC and increase your market dominance in the California tech and retail sectors.

The Retention Roadmap

1
Database Audit (Week 1-2)

Cleaning list health, fixing deliverability issues, and segmenting historical data.

2
Core Flow Launch (Week 3-6)

Deploying the "Big 5" automations: Welcome, Abandoned Cart, Browse Abandon, Post-Purchase, and Win-back.

3
Scaling & Campaign Sprints (Ongoing)

Strategic weekly campaigns, A/B testing, and cross-channel SMS integration.

Retention FAQ

Which platforms do you support?

We are certified experts in Klaviyo, HubSpot, ActiveCampaign, and Mailchimp. We also build custom API connections for proprietary CRM systems.

Is SMS marketing intrusive?

Not if done correctly. We focus on "value-first" SMS strategies. By sending early access, shipping updates, and personalized offers, we maintain high opt-in rates and low unsubscribes.

How do you measure success?

Our primary KPIs are **Email-Attributed Revenue**, **Repeat Purchase Rate**, and **List Growth Velocity**. We provide transparent monthly dashboards showing exactly how much profit we generated for your list.

Stop Leaving
Money on the Table.

"Your email list is your only owned asset. Let's make it your most profitable one. Get a free list audit today."

Retention Engineering Agency • California CRM Experts • Automation Specialists

@2026 by California Web Mark.